New line of Wines benefit Breast Cancer Research; Ironically, Wine Causes Breast Cancer
A new line of wines recently launched as part of a fundraising campaign to fight breast cancer. Cleavage Creek wines feature models that are survivors of the disease that affects millions of women world wide.
Winery owner Budge Brown said, “My goal was to honor their courage and inspire them.” Brown started this campaign after his wife of 48 years died from breast cancer. Cleavage Creek wines will cost between $18 and $50, and will debut this month, with the release of 2,000 cases. 10% of the proceeds of the wine will go to breast cancer awareness.
Unfortunately, several studies have shown that wine consumption actually increases your chances of getting breast cancer. “Dr. Smith-Warner et. al. from Harvard studied the association between alcohol consumption and Breast Cancer. Their results showed a linear increase in breast cancer over a wide range of consumption.”
However, because of the complexity of cancer, it’s difficult to say definitely that wine causes breast cancer. But several studies have shown this, and it is not something that should be ignored. And it is, somewhat ironic, that Mr. Brown is selling wine to help cure breast cancer.
Pattie Daly Caruso, a breast cancer survivor and advocate of Cleavage Creek wines thinks it’s a great idea. Caruso, like many others feel that this campaign is a cleaver way to draw attention to wine and breast cancer awareness.
Caruso does recognize the link between breast cancer and wine, stating, “if we pick up a magazine or turn on TV there will be someone saying something about all the things that we drink except maybe water. I personally think that a couple of glasses of red wine are very good for you. I try to be very cautious and do the right thing, but red wine to me is, if not medicinal, pretty wonderful.”
Despite the association between the two, what Brown is doing is commendable. It is critical that we spend more money on researching cures for diseases like cancer. They take a tremendous toll on our society, and there should be more people like Brown doing what they can to help.
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Comments & Reviews
October 20, 2007 | Jessica Diamond
interesting, i think im going to have to pick up a bottle or two when this wine comes out.
October 22, 2007 | Brad Jones
If the Smith-Warner study found that the increase in the chance of breast cancer is "linear," my understanding is that women who drink very moderately would have an extremely slight increase in risk. And there are clearly other health benefits to drinking a small amount of wine occasionally, so it is hard to say how it would all balance out. In any event, this is a great cause, and one that I support.
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